Halbrook joins the digital mortgage lending technology provider with almost 35 years of financial services industry experience. Most recently, he served as president of the origination technology and enterprise business intelligence divisions of Black Knight Financial Services. Earlier in his career, Halbrook held executive-level positions at Prudential Home Mortgage, Bank of America, CitiMortgage, Nexstar Financial, and Deloitte & Touche.
"I joined Lender Price due to its superior technology capabilities, which provide our customers with a competitive advantage," Halbrook said. "Lender Price's fully configurable digital lending platform and pricing engine allow our customers to achieve an omni-channel customer strategy with a superior borrower experience and a superior loan officer and third-party origination partner experience."
"I am very pleased to have Jerry lead Lender Price into the next phase of our business model," Lender Price Co-founder, President and CIO Dawar Alimi said. "Jerry's knowledge and experience will be invaluable in leading the company through our accelerated growth and market penetration."
In addition to the appointment, Lender Price announced that it has opened a new round of equity investment financing as part of its plans to expand capacity to support the addition of new customers.
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Lender Price announced that mortgage industry veteran Jerry Halbrook has joined the company as CEO.